On-Page SEO Techniques are not magical! Nevertheless, these On-Page SEO strategies have the possibility to move your blog or website or microsite or landing page onto the first page and even the first spot of the search engine result pages.
The procedure to update elements like images, coding, text, etc. within your website or a blog is called on-page optimization.
The procedure in getting backlinks, which directs it back to your website, is called off-page optimization.
On-page and Off-page optimization can be performed in any three of these ways:
White Hat SEO Techniques
White Hat SEO is one of the most organic or natural procedure of SEO process that goes along with the search engine rules and policies. Almost all of the techniques were done to delight the users and not the search engines. The main objective of these techniques was to increase the user-friendly experience and website usability.
Black Hat SEO Techniques
Black Hat SEO techniques are exactly opposite to White Hat SEO techniques. Here, the procedure in executing the techniques is to only delight the search engines without giving importance to the users and purpose. The website shall get penalized when such practicing like black hat techniques continues. This is done through a completely automated process like bots, programs, tools etc., which does not involve any human activity.
Gray Hat SEO Techniques
Well, this is a combination of both White Hat SEO techniques and Black Hat SEO techniques. Presently, many beginners in the digital marketing field are implementing Gray Hat SEO techniques.
An efficient SEO strategy consists of loads of features. This blog post will help you with On-Page SEO and Off-Page SEO techniques which can be completely performed using White Hat method.
Few best On-Page SEO Techniques which will help you rank in the 1st page with zero Backlinks.
Number of Words Per Post
Blog posts which have less number of words generally do not perform well on search engines. This is because they’re actually considered to be “less informative”.
Obviously, they do have exceptions, but when it comes to a normal information-based blog, drafting a post with at least 500 words is more or less normal.
If you’re especially targeting highly competitive keywords, it’s always better to research more and be extra informative than not providing enough information.
There are a few HTML keywords which are not shown on SERP but stay in the code of your page and play a crucial role in the optimization of a web-page. Your Meta tags HTML code should also target with the appropriate keywords that are related to the content given on your page. Meta tags codes support SERP in recognizing what your page is all about and to display appropriately. One can intelligently improve his website ranking by using the best-targeted keywords in Meta tags.
Meta descriptions assist both, you and the searcher to visit your site easily. Actually, it is the snippet of information that is provided below the link towards the search result in SERP. Meta description details the objective of your business.
Image searches drive a lot of traffic; Image optimization does help a lot.
Adding keywords in the “image title” and the “alt text” will grace your blog post more motivated and targeted.
Images will keep one involved to it, the more involved a user is, the more obvious they’ll stay around, thereupon increasing your overall rank.
Well, we do have a very important point to note. Large images tend to slow down your site, and sitting on a slow loading site will decrease your Google rank. Thus, it’s very important to:
- Compress images.
- Use a caching plugin.
- Use a CDN.
Blog Post Title
This is one of the best-connected on-page SEO factors. The reason for this is, when your title is more attractive and optimized, the more people will click. And on the whole, the higher it will rank, with more number of clicks your post gets. Hold your title length to under 65 characters.
Have a look at the best few off page SEO techniques that trend now
Social Media Engagement
One of the key Off-page SEO technique is social media engagement and it is the most powerful way of promoting your website. It makes your business, website or blog very popular and engages with people on various social media platforms. The presence of Social media will help your business grow and get more backlinks. Some of the top social networking sites are Twitter, Pinterest, Facebook, Google, LinkedIn.
Social Bookmarking Sites
The best platform to promote your website will be social bookmarking sites. When your webpage or blog post is bookmarked on popular social bookmarking websites, there will be an increase in traffic to your webpage or blog.
Some of the Social bookmarking sites are:
Get engaged with search forums that are related to your websites and businesses and get connected to those communities. Create and reply to discussion threads, answer to the questions that are asked by the people and give your suggestions and advice. Avail yourself with “Do-Follow” forums.
Some of the Forum Submission sites are:
Want your videos to be popular, move on to popular video submission sites. Provide with a suitable title, tags, description and reference links. This is one of the most popular ways to get quality backlinks since all the video submission websites have high PR.
Some of the Video Submission sites are:
Submit your photos on famous image submission websites. Make sure to optimize your images with the correct URL and title tag. Double check your images if they have a proper title, description, and tags before submitting them.
Some of the Image Submission sites are:
Create artistic infographics. Nowadays, infographics are becoming popular on the internet. Share your infographics through infographics submission websites and provide with the reference links of your webpage or blog. Note: The image sizes will differ from different websites.
Some of the Infographic Submission sites are: